PSG announce new shirt sponsor

Ligue 1 champions Paris Saint-Germain have signed a multi-year sponsorship with hotel group Accor, which will become the club’s principal sponsor. ALL, a new loyalty scheme from the company, will be the brand displayed on the front of PSG’s shirts from the 2019-20 season, replacing Dubai-based airline Fly Emirates. Accor Group chairman and chief executive officer Sebastien […]