NBA on ABC viewership up 17 percent for 2017-18 season

The NBA on ABC averaged 3,818,000 viewers across 17 games during the 2017-18 regular season, up 17 percent from 3,265,000 viewers last season, according to Nielsen. ABC also experienced double-digit increases in several key demos for its NBA coverage, including 21 percent (M18-49), 17 percent (P18-49), 17 percent (M18-34) and 14 percent (P18-34).